Loretta Masaro: President

After graduating with a BSc in clinical nutrition and a minor in marketing, Loretta worked as a supervisor in the department of nutrition at Toronto's Mount Sinai Hospital. She then embarked upon a 14 year career in two of the leading pharmaceutical companies in the world. Serving in various positions, which included management in both the commercial-sales/marketing sector as well as scientific affairs, Loretta developed a solid business acumen which earned her prestigious awards and assignments. Expertise was gained particularly in the therapeutic areas of cardiology, thrombosis, diabetes and nephrology. While working in scientific communications/education, Loretta researched and presented many posters and workshops at international conferences. Her key areas of interest included evidence based medicine and adult learning theory/patient education. Loretta is responsible for the development of all corporate strategic business as well as all regulatory filings for Health Canada. As a dedicated life-long learner, Loretta is currently pursuing her Executive MBA.

Loretta can be reached at loretta@cyto-matrix.com

Randall DeMone: Vice-President

Having 19 years of experience working closely with professionals in the natural health sector, combined with a marketing education, Randall is responsible to oversee all client relations nationally. Randall has built an excellent reputation within the industry based on his strong ethics, his excellent awareness of client needs, and his vast knowledge of natural health products. In collaboration with our scientific advisory board, Randall is also responsible for product innovation and development. As a founding member of Cyto-Matrix Inc., Randall has encompassed the values, philosophies and ethics that our clients expect from a natural health product supplier. These have subsequently become the foundation of all Cyto-Matrix corporate policies and procedures.

Randall can be reached at randall@cyto-matrix.com

Ashok Bhatt: Director of Finance

After attaining his Bachelor of Science and Bachelor of Commerce degrees, Ashok left India to gain international experience, working as a chief accountant in Kenya, Zimbabwe and England. Upon immigrating to Canada in 1988, Ashok received his CPA designation while being employed as a Senior Manager at Deloitte and Touche. He is a partner at Zaritsky Penny LLP, a prominent Chartered Accounting firm in London, Ontario, and also has designation as a Chartered Business Valuator (CBV) from the Canadian Institute of Business Valuators. Ashok brings a wealth of experience in managing all corporate finance and accounting for Cyto-Matrix.

Ashok can be reached at ashok@cyto-matrix.com

Michelle Cali: Student Representative, Canadian College of Naturopathic Medicine

Michelle Cali is currently undergoing her fourth year internship at the Canadian College of Naturopathic Medicine. She completed her Bachelor of Health Science at the University of Waterloo in 2006. Michelle is pleased to join the Cyto-Matrix team as the student representative at CCNM. In this position, she will be the voice of Cyto-Matrix to students and staff; relaying product information, assessing learning needs and advocating the best products for optimal patient care.